Art Au Go-Go !: Now and Then with LUCKY CHARMS ! | Lucky charms cereal, Lucky charm, Cereal brands
Madhotcollectibles.com - 1964: LUCKY CHARMS is a brand of cereal produced by the General Mills food company. The cereal consists of toasted oat pieces and multi-colored marshmallow shapes ("marbits" or marshmallow bits).
General Mills's Lucky Charms finding new popularity among the 55+ set | Fortune